Kathi Browne 's "Contagious Content" hangout http://bit.ly/YysvlK originally inspired Lee Aase to publish "The Right...

Kathi Browne 's "Contagious Content" hangout http://bit.ly/YysvlK originally inspired Lee Aase to publish "The Right Length for Health Videos" for the Mayo Clinic SM Health Network. Now today, Tracy Granzyk  has written a very insightful follow-up, "The Future of Health is Social" for The Doctor Weighs website. 

She asks and answers:  " With so much competition for the attention of healthcare associates,what is the best way to get your message heard? We have chosen to go with short, sweet and humorous videos for internal education when possible . "

For highlights of the hangout, visit http://bit.ly/14k8VQH for a 5-minute highlights video, or http://bit.ly/YysvlK for a highlights blog post.
http://bit.ly/ZSlnj9

Hangouts, Videos and Google Plus

Hangouts, Videos and Google Plus
 Todd Hartley from WireBuss produced a brilliant video on "Video Marketing Strategy  Using Google+ Hangouts On Air." Todd's ideas are so good that I'm proposing our Hospital Foundation adopt them as our main communications/outreach strategy.
Below is a shorter 7 minute edited version suitable for quickly sharing these ideas with others. To see the original and more complete 16 minute version, visit  http://bit.ly/17ZWiu9
http://www.youtube.com/watch?v=gekq1FLYJjU

G+ Hangout Explainer

G+ Hangout Explainer
If you need to explain Google Hangout to the C Suite but don't have much time, consider including this brief sm4hc highlights video (2:34) as part of your presentation.

Excerpts from "The birth of human media: Sarah Hill at TEDxCoMo" (16:17)  http://bit.ly/11EnUAn
http://www.youtube.com/watch?v=uqUxqT84PsY

7 Surprising Stats that Impact Online HC Marketing

7 Surprising Stats that Impact Online HC Marketing
Some great advocacy stats promoting use of SM for healthcare.
sm4hc summary of longer article.
http://www.sm4hc.com/7_stats/

5 Easy Ways to Get Started with Online Video for your Practice

5 Easy Ways to Get Started with Online Video for your Practice
Heres a quick read to inspire you to make videos for your practice or hospital specialties.
http://bit.ly/10wEsyH

Online Reputation Management for Doctors - Highlights

Online Reputation Management for Doctors - Highlights
Here's a sm4hc 15-minute highlights video of ReachLocal's excellent recent webinar about managing your online reputation.
http://bit.ly/XQhYon
http://bit.ly/XQhYon

Tips for Disaster Response Plan

Tips for Disaster Response Plan
This is actually an interesting discussion of insiders' insights during medical disaster responses. For example, how to cope with power, communications and transportation issues? Telemedicine can be a "force multiplier," but how is the remote doctor really qualified? What about HIPAA concerns? Social media can be especially useful during a disaster, but exactly how?

This is a 20 minute edited version from the original 60-minute HealthCare Talk Google Hangout. http://bit.ly/17OexCH
http://bit.ly/17OexCH

With the news of Boston, this post from Content Aha's is timely

With the news of Boston, this post from Content Aha's is timely

An emergency communications action plan during a crisis
1. Divide your audiences: 
2. Prepare evergreen content: 
3. Understand your channels: 
4. Create an action plan with defined roles: 
5. Train 

Plus links to other valuable information
http://bit.ly/11djhhP

Has anyone on here had experience with developing a recruiting healthcare social media strategy? I am currently...

Has anyone on here had experience with developing a recruiting healthcare social media strategy?  I am currently trying to do this for my company but am having difficulties getting started!  any advise/ examples/ presentations would be welcome :)

Need to fund a healthcare project? Consider Crowd Funding.

Need to fund a healthcare project? Consider Crowd Funding.
Alex Fair from Medstartr.com provides some great insights and next steps in this highlights video of a recent google hangout on air .... about 20-minutes.
http://bit.ly/12BsXlN

A very interesting interacrtive infographic showing of the 1500 hospitals using social media how many use YouTube,...

A very interesting interacrtive infographic showing of the 1500 hospitals using social media how many use YouTube, Facebook, Twitter, LinkedIn, foursquare and Blogs.
http://bit.ly/16BMKnz