Saturday, July 6, 2013

Profile Photos - the New Belt and Shoes

Profile Photos - the New Belt and Shoes

 Do you realize just how much people judge you by your online profile image? Here's a round-up of some pretty good posts on the subject.
 
#profilepicture   #profilephoto  #profileimage
http://www.sm4hc.com/profile-photos-the-new-belt-and-shoes2/

Tuesday, July 2, 2013

Google Authorship for the Uninitiated FIRL

Google Authorship for the Uninitiated FIRL
I met someone yesterday who writes professionally all over the web but who had never heard of Google Authorship. I guess that inspired me to compile this round-up post  ...

... something perhaps for you to share with your writer friends as well.
http://www.sm4hc.com/google-authorship-for-the-uninitiated-firl/

Sunday, June 30, 2013

Video: Hashtags in G+ -- Strategies and Benefits for Hospitals and Practices (4:40) http://bit.ly/19Ltadq

Video: Hashtags in G+ --  Strategies and Benefits for Hospitals and Practices (4:40) http://bit.ly/19Ltadq

Hashtags are a great way to for you to research your topic or be found by your target audience.

Kathi Browne  and Todd Hartley  provide insights and tips during this recent Use G+ to Advance Your (Hospital/Practice) in Search  HOA .

Among the tips:

1. Find "official" health related hashtags at the The Hashtag Project http://bit.ly/19LonZM

2. Find out what hashtags your Twitter thought leaders are using.

3. Use Google’s Autocomplete to suggest hashtag labels.

#hashtagsongoogleplus    #hashtag   #healthsocialmedia
http://bit.ly/19Ltadq

UPDATE

UPDATE

With apologies, I've been silent for the past few months as I've regrouped and retooled.

With the new name and look for this G+ Community, my hope is the the new sm4hc  will bring better information and more sustainable resources to you and better serve your use of social media in support of healthier communities.

Cheers from Seattle, WA
Scott

Thursday, May 9, 2013

Crisis Management


Crisis Management
Here are my best 7 curated articles about Crisis Management (below).
Take aways:
     Monitor social media space.
     Be present and active in Social Media before a crisis arises.
     Avoid crisis in the first place by having a SM Policies and training staff.
     But also have an Emergency Crisis Management Plan just in case.
     Act quickly. Minutes not hours. Hours not days.
     Follow-up and learn.
    
Crisis Management Articles
Social media crisis management in healthcare http://bit.ly/15OuaM2
12 Principles for Responding to Negative Online Comments http://bit.ly/15OwRx8
Healthcare Marketing: Eight Rules for Crisis Management http://bit.ly/15Oxjvo
How to manage healthcare social media risk http://bit.ly/15OxMxA
Social media crisis: Four things you need to be ready http://bit.ly/15Oy6MV
Don’t Be Scared Be Prepared – How to Manage a Social Media Crisis http://bit.ly/15OyStc
Social Media Crisis on Rise (report) http://bit.ly/10uh4vN

Wednesday, May 1, 2013

Wonderful use of social media for healthcare

Wonderful use of social media for healthcare

Susannah Fox [who is great and really should join/become active on G+] has published this Storify on "What if Healthcare ..." #whatifhc .

To learn more Susannah's "what if health care ..." project, visit http://bit.ly/YeaQCC


Thanks to David Harlow for originally bringing this to our attention.

Special note to Stacy Braiuca -- Can you do something like this for your   #hchlitss  http://hchlitss.blogspot.com/ 
http://storify.com/SusannahFox/what-if-health-care